Market Focus 2: Chemicals in Personal Care

At Airedale Chemical we take great pride in being able to connect with all our clients from each and every market sector providing chemicals suited entirely for their business’s needs.


In this 2nd edition of our brand new blog Market Focus we put the huge Personal Care industry under the spotlight. We look at its product categories, size, growth, trends and most importantly the many relevant chemicals for the personal care industry that are available today from Airedale Chemical.

Personal Care Market: A Quick Snapshot

Personal Care forms a vast variety of solution based products for all types of application. It generally falls within 7 key sub categories being:

  • Bath & shower care – Bath foams, shower gels, mousses and liquid soaps
  • Skin care – Day & night creams, serums, lotions and cleansers
  • Hair care – Shampoos, conditioners and hair styling solutions
  • Body care – Deodorants (roll-ons and aerosols), body scrubs
  • Men’s grooming – Shaving gels and foams
  • Oral care – Toothpastes and mouthwashes
  • Baby care – Baby lotion and Shampoos

The personal care market generally continues to blossom having grown by almost 6% in volume and over 8% in value sales in recent years. This continuous rise has been fuelled by an increase in online retail purchases, with a value and volume growth of 36% and 37 % respectively.

The global personal care market is expected to witness even higher growth going forward on account of increasing demand for product areas like sun protection and anti-ageing products used in order to maintain healthy and youthful skin appearance. Multinational companies such as P&G, Unilever and L’Oréal are focusing on developing personal care markets in emerging economies offering better quality products to consumers with increased income levels and high spending power. Rising consumer awareness regarding product ingredients and their effectiveness is a major opportunity for the multinational companies to help set a strong foothold in developing countries.

Personal Care Market: How big is it?

The Personal Care market is unique in its continuous growth across all major product categories. Notably categories such as skincare achieved a 22.7% growth year on year and haircare 20.5% growth as the standout categories.

In terms of category size Oral Care leads the way holding 19% share of the overall; personal care market. Other high performing sub categories include bath and shower care, deodorants and facial care holding between them 33% of the personal care market.

In terms of the future, changing trends in product availability through online portals, infomercials, home shopping, vending machines and supermarkets is expected to have a positive impact on the personal care market growth.

Main Chemicals Used in Personal Care

We want you to learn even more about the variety of chemicals, specific for the Personal Care Industry are available to purchase from Airedale Chemical today. Click any of the below product links below to discover more about how the chemical and how it could work for you in the manufacture of Personal Care products:

  • Benzalkonium Chloride – Used in manufacture of products such as hand sanitizers, wet wipes, aftershave, deodorants, hair products, cosmetics and skin antiseptics
  • Benzyl Alcohol – Used in including baby products, bath products, soaps and detergents, eye makeup, blushers, cleansing products, as well as hair, nail and skin care products
  • Caustic Soda – Traditionally used in soap making and sometimes used in some relaxers to straighten hair.
  • Citric Acid – An ingredient for bath bombs and bath salts.
  • Emulsifiers – Ideal for stabilizing formulations in a variety of body care and skin treatments.
  • EDTA – Present in the ingredients for the manufacture of hair shampoos
  • Mono Propylene Glycol – Used in skin care creams, moisturizers, sun care products, styling gels and shampoos.
  • Mono Sodium Phosphate – Present in toothpaste formulations
  • Phosphoric Acid – Active as a pH adjuster in cosmetics and skin care products
  • Potassium Tripolyphosphate – Used as a dispersant in a number of toothpastes
  • Sodium Bicarbonate – ingredient in some mouthwashes and acts as a whitener in toothpastes.
  • Sodium Carbonate – Acts as a foaming agent in toothpastes
  • Sodium Chlorite – Active in mouthwashes, mouth sprays, toothpastes and eye drops.
  • Sodium Hydroxide – Traditional ingredient in soap making
  • SLES – Used in facial cleansers, make up removers, body washes and bubble baths.
  • Tetra Sodium Pyrophosphate – Used in toothpaste and dental floss as tartar control agent
  • Triethanolamine – Hand Cleaners and shaving cream

Airedale Chemical also develops and manufactures an extensive range of Surfactants for use across a variety of Personal Care Applications. You can discover our range HERE or by contacting our sales team today.

This website and associated article is copyright© of Daniel Marr and Airedale Chemical Company Limited 2015. All Rights Reserved. No part of Airedale Chemistry may be reproduced without Airedale Chemical Company Limited’s express consent





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